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Global competitive dynamics and innovation in the Brazilian wine sector:an analysis of Vale do São Francisco pole

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dc.contributor.authorRamos, Valdner
dc.contributor.authorRamalho, Pedro
dc.contributor.authorVivas, C.
dc.contributor.authorSousa, António
dc.date.accessioned2012-07-28T19:47:27Z
dc.date.available2012-07-28T19:47:27Z
dc.date.issued2012
dc.date.updated2012-07-24T23:13:27Z
dc.description.abstractThe wine sector is currently facing a transformation all over the world. Facing a surplus, it rebuilds itself. In Brazil, firms assist to the decline of their market share (but reflecting a tendency to rotectionism) to imported wines although per capita consumption begins to overcome discreetly an historical stagnation with perspectives of sustainable growth. Thus,it is of utmost importance to look for new apabilities in order to achieve greater integration in a globally fragmented market and with low attractiveness rates. The wine pole of Vale do São Francisco (VSF), though emergent, already needs to find a new strategic innovative positioning. However, it reveals some innovative features. This study has as its main objectives (a) to analyze the strategic and innovative adaptations of local firms; (b) to propose innovative additional lines of strategic action; and (c) to perspective their success possibilities in the new globalized competitive environment. The methodological positioning is set out through the study of multiple and exploratory cases.por
dc.identifier.citationRAMOS, Valdner ; RAMALHO, Pedro ; VIVAS, Carla ; SOUSA, António - Global competitive dynamics and innovation in the Brazilian wine sector : an analysis of Vale do São Francisco pole. World Congress of Vine and Wine, 35 , Izmir, 2012por
dc.identifier.urihttp://hdl.handle.net/10400.15/677
dc.language.isoengpor
dc.relation.publisherversionhttp://www.oiv2012.org.tr/en/invitation.oiv.phppor
dc.subjectStrategypor
dc.subjectInnovationpor
dc.subjectCompetitivenesspor
dc.subjectVale do São Franciscopor
dc.subjectWinespor
dc.titleGlobal competitive dynamics and innovation in the Brazilian wine sector:an analysis of Vale do São Francisco polepor
dc.typeconference object
dspace.entity.typePublication
oaire.citation.conferencePlaceIzmirpor
oaire.citation.titleWorld Congress of Vine and Winepor
person.familyNameIsabel Russo Vivas
person.givenNameCarla
person.identifier.ciencia-id7212-77F6-4174
person.identifier.orcid0000-0003-3694-8541
rcaap.rightsopenAccesspor
rcaap.typeconferenceObjectpor
relation.isAuthorOfPublicationb55441aa-3418-4358-aa38-04e5a5f8fafe
relation.isAuthorOfPublication.latestForDiscoveryb55441aa-3418-4358-aa38-04e5a5f8fafe

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